Fragrance house · Sydney, Australia

IBRAHIM Fragrances

An online store for a Sydney fragrance house selling five signature scents, a discovery set and bundles. Each scent is presented through its own colour-coded photography, and a short quiz helps shoppers find theirs. We designed and built it.

ibrahimfragrances.com.au

What we built

Art-directed hero carousel with one slide per fragrance
Three-question scent quiz that suggests a fragrance
Bundle offers (any two, any three, the discovery set and the complete collection) that add to the bag at the bundle price
Product pages with a notes pyramid, longevity and sillage, layering suggestions and a sample-set upsell
Wishlist, search, account area, gift cards, order tracking and a store locator

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'The Collection' section with the heading 'Presence Refined. Made to be remembered.', a gold scent-quiz button, and the first row of the product grid showing Blue Chill on a blue background and Glamorous on red — Collection intro and product grid

Glamorous product page: sticky image gallery with thumbnails on the left; on the right, character tags (Radiant, Elegant, Magnetic), fragrance notes in Opening, Heart and Base columns, and a table for longevity, sillage, concentration, size, best-for and season — Product page with fragrance notes and specifications

'Bundles & Discovery' section headed 'Build your wardrobe, save more', with four offer cards: any two fragrances, any three, the Discovery Set and the Complete Collection marked Best Value — Bundle offers with tiered pricing

Mobile hero carousel on the Blue Chill slide: a gold-capped bottle with a blue label in front of blue bokeh lights, with the IBRAHIM header, a next arrow and a 'Discover Blue Chill' button — On a phone

Mobile collection section with the heading 'Presence Refined. Made to be remembered.', the scent-quiz button, and a swipeable product card for Blue Chill with the next card peeking in — On a phone

Screenshots were captured from the client's public live site on 16 October 2026. The site may have changed since. Logos, photography and content belong to the client.

What we built

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